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Automotive digital marketing

SEO, paid search and social campaigns built around vehicle demand, local reach and enquiry quality.

A search for used cars near me showing a dealership listing, a map pin and a new enquiry

What we manage

Marketing channels

Automotive SEO (ClickSEO)

Dealer-focused page structure, stock-led landing pages and technical SEO for local and model-specific searches.

Google Ads (ClickPPC)

Campaigns built around buyer intent and stock availability, including Google Vehicle Ads, with budget control and lead reporting.

Social media (ClickSocial)

Stock promotions and regular content on Facebook and Instagram, matched to your current stock.

Remarketing

Follow-up ads for buyers who viewed vehicles but did not enquire, across search, social and display.

Reporting

Reporting and attribution

Every campaign comes with monthly reporting on enquiry source, cost per lead and channel performance.

Enquiry source tracking

See which channel generated each enquiry: SEO, Google Ads, social or direct.

Cost per lead by channel

Compare spend and returns across channels, so budget goes where it performs.

Monthly campaign reports

Plain-English reports delivered every month.

Conversion funnel

Track impressions through to enquiry at every stage.

Google Analytics 4

GA4 setup and event tracking for vehicle views, finance calculator use and form submissions.

Ongoing optimisation

Campaigns are reviewed and refined every month.

Process

How campaigns run

Campaigns are planned around your stock and reviewed every month.

  1. ReviewWe look at your current marketing, stock profile and local market.
  2. PlanChannels, budget and targets agreed before anything goes live.
  3. LaunchCampaigns, tracking and landing pages set up and published.
  4. ReportMonthly reporting on enquiries, cost per lead and channel performance.
  5. OptimiseBudgets and targeting adjusted based on results.

Book a consultation

Talk to us about your website, your stock and how your dealership runs today.