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Home / Pricing

Simple monthly pricing

One monthly price for your website and dealer software. No setup fee, no VAT and no long contract.

  • £0 setup
  • No VAT
  • Monthly rolling

Website

£160/month

A dealer website that shows your stock and brings in enquiries.

  • Dealer website designed for your brand
  • Hosting, updates and support
  • Live stock and vehicle pages
  • Stock sent to Autotrader and Motors
  • Enquiry, part-exchange and test drive forms
  • WhatsApp and live chat
Get started
Most popular

Dealer

£200/month

Your website plus invoicing, so sales and paperwork live in one place.

  • Everything in Website
  • Invoice system
  • Dealer portal
Get started

Dealer Pro

£225/month

Full records of every car you sell, linked to its invoice.

  • Everything in Dealer
  • Sold car history
  • Sold cars linked to their invoices
Get started

Monthly prices. No setup fee. No VAT. Cancel any time.

Every plan

What's included

Things other agencies often charge extra for come as standard.

Hosting

Fast, secure hosting is part of the monthly price.

Live stock feed

Listings update automatically from your stock, with no manual uploads.

Classified feeds

Send your stock to Autotrader and Motors from one place, at no extra cost.

Mobile-first design

Built for phones first, where most buyers browse.

Search-friendly pages

Page structure and vehicle pages set up for local and model searches.

Analytics

Google Analytics set up so you can see which cars and pages bring enquiries.

Updates and support

Ask for changes and we make them. Talk to us directly on WhatsApp or phone.

Third-party tools

We look after plugins such as WhatsApp, finance calculators and iVendi.

Add-ons

Add what you need

Add these to any plan, any time.

Finance calculator

Monthly payment calculator with PCP and HP on your vehicle pages.

+£15/month

Google Vehicle Ads

Your stock shown with photos and prices at the top of Google search.

+£179/month

Meta ads

Facebook and Instagram campaigns for your stock.

+£89/month

Stock management

Manage stock from intake to sale.

Coming soon

Marketing prices cover setup, management and reporting. Your ad budget is paid to Google or Meta directly.

Google Vehicle Ads · £179/month

Your cars at the top of Google

Google Vehicle Ads show your cars with a photo, price, mileage and your dealership name when someone near you searches for a make or model. Buyers click straight through to the car on your website. Google charges per click, so you only pay when a buyer shows interest.

We set up

  • Google Ads account
  • Google Merchant Center
  • Google Business Profile
  • Vehicle feed from your website
  • Monthly report on clicks, enquiries and cost per lead
  1. Stock feedWe build a feed from your website that always matches your live stock.
  2. CampaignThe feed is connected to your Google Ads account as a vehicle campaign.
  3. Local buyersGoogle shows your cars to people searching for that make or model in your area.

Meta ads · £89/month

Your stock on Facebook and Instagram

Meta ads put your stock in front of buyers on Facebook and Instagram while they scroll, with photos and prices that link to the car on your website.

Included

  • Both campaigns set up and managed
  • Stock carousel ads from your live stock
  • Monthly report on clicks and enquiries

Targeted ads

Reach new buyers in your area, chosen by location, age and interests, such as families looking at SUVs.

Remarketing

Show cars again to people who looked at them on your website but didn't enquire. These buyers are already interested, so they convert more often.

Suggested monthly ad budget

A starting point based on how many cars you have. You set the budget and can change it any time.

StockGoogle Vehicle AdsMeta ads
Up to 20 cars£300 to £500From £300
20 to 50 cars£500 to £1,000£300 to £500
50 to 100 cars£1,000 to £2,000£500+

Compare

How we compare

Against a typical automotive agency quote from 2025.

Auto Pixel 360Typical agency
Setup feeNone£275 to £289 + VAT
Website, monthly£160£289 + VAT
Google Vehicle Ads management£179£150 + VAT, plus setup
Meta ads management£89£100 + VAT
VATNot charged20% on top
ContractMonthly rolling12 months (6 for Google Ads)
Invoicing and sold car historyFrom £200Not offered

Questions

Pricing questions

Is there a setup fee?

No. You pay the monthly price from the day your website goes live, and nothing upfront.

Do you charge VAT?

No. The prices on this page are what you pay.

Is there a long contract?

No. All plans and add-ons are monthly rolling, so you stay because it works for you.

Is the ad budget included in the marketing price?

No. Our fee covers setup, management and reporting. Your click budget is paid to Google or Meta directly, so you control how much you spend and can see every penny.

Will my cars qualify for Google Vehicle Ads?

If you sell cars from a showroom or licensed premises, usually yes. Google doesn't accept cars for lease, auction cars, motorhomes or motorbikes, and photos can't have watermarks, logos or text over the car. We check your stock and photos before launch.

Can I add marketing later?

Yes. Add Google Vehicle Ads, Meta ads or the finance calculator to any plan at any time.

Book a consultation

Talk to us about your website, your stock and how your dealership runs today.